YouCantrol Blog

Everything listed under: Creatovision

  • Planning Your YouCantrol Website

    In addition to photos and text, there is so much more that goes into a website. Before jumping onto the computer, we recommend investing a little time to plan your website. It will help keep you focused and save you a lot of time in the process. Here are 3 simple steps to planning your YouCantrol website.

    Step 1: Create an outline

    Write out a list of all the things you want your website to say and do. Then organize them into a simple outline. Keep the descriptions brief.

    Important Note: Organize the list giving priority to the benefits—how will your products or services solve someones problems? An "About us" page is important, but a potential customer might only read it after they are convinced you can help them. The About Us, will help give them confidence in your ability to help them. Don't forget a call to action on the About Us page!

    Example of a website Outline:

    1. Home page
    (Displays the logo, phone number, customer testimonials, brief description of our services, benefits of our services, request for quote button)

    2. Our Services (general description of our services)

    A. Commercial Services (sub page)
    B. Residential Services (sub Page)

    3. About Us (our history and mission)

    A. Team Bios (4 partners photos and credentials) (sub page)

     

    4. Contact Us (a simple form for quick contact and a detailed form for a request for quote)

    Step 2: Sketch out a flow chart

    This is a basically a visual version of your outline to help keep you organized. There's all kinds of sophisticated software to help create flowcharts, but I prefer the old school paper and pencil method to save time. It doesn't have to be pretty. Here's an example of the above outline in flow chart form:

    YouCantrol website flowchart

     

     

    Step 3: Sketch out your Home Page

    No need to worry about impressive art skills here. The object is to place the items from your outline into a layout that makes sense for your visitors. Studies show that the upper left area of your website is the first place a visitor's eyes go when they arrive at your site.  You will see in this sketch that in the upper left corner a visitor will see your logo and tagline, a testimonial from your best client (which builds confidence) and a creative headline about how you can solve their problem. Everything else on the page should support these points.

    YouCantrol Home Page sample 

     

    Our creative team at Creatovision is here to help you with the development of your website. From the planning stages to writing text, finding photos and even building your site, we're here for you. Contact us for an estimate.

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  • Free YouCantrol.com Website for Life... Including Hosting

    Creatovision, Inc rolled out a free YouCantrol website offer including hosting. The offer includes 3 page, 10MB of storage and a full load of features in a content managed website.

    Fullerton, CA, April 6, 2010 -- Creatovision, Inc. announced the release of their free YouCantrol website offer including the monthly hosting fees. This free website comes with an easy-to-use and robust content management system (CMS) that enables clients to add and edit the contents of their website whenever they want, as often as they like without the need for programming knowledge or purchasing software.

    YouCantrol websites not only offer text and photo editing in the CMS, but includes blog components, easy to build web forms, photo galleries, e-vites, video integration, pod casts, event calendars and more.

    "It's as simple as using familiar word processing software right in your web browser", explains Creatovision co-founder, Justin Juknelis. "Our clients are never at the mercy of busy and often expensive programmers when they need to make text or photo changes to their website."

    You can sign up for your free YouCantrol website and hosting at YouCantrol.com or at Create Your Free Website.

    Creatovision, Inc. is a full service graphic design firm based in Fullerton, CA. Founders Mark Podolakand Justin Juknelis have been providing graphic design services and web development services since 1998.

    Contact:

    Justin Juknelis
    Creatovision, Inc.
    949.528.6201
    http://www.creatovision.com

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  • Font Usage in a Website

    Now that you are in complete control of your website with YouCantrol, you have the freedom to edit all of the text whenever you want as often as you like. But, be careful how you harness this awesome power.  I could not possibly convey everything I studied in Typography class in this short article, but I will provide you with just a few basic rules that should keep you out of trouble. If you have any questions or comments, feel free to contact me.

    Rule #1: Pick the Right Font.

    What font best fits your business? I've seen attorneys and accountants (fortunately, none of our clients) using Comic Sans or Papyrus as headlines or worse, body copy on their websites and brochures.  In addition to appearance, there's functionality. You must use web-safe fonts.  If you use a font called Big Happy Dog that you installed on your computer, and I don't have that font loaded on my machine, my browser will default to Arial. So stick with the basics.

    Rule# 2: Readability is EVERYTHING!

    Let's say your blogging about a great workout you had at the gym and you title the article: "Boy, Am I Pooped!" and you decide to add some fun coloring to your headline like this:

    Boy, Am I Pooped!

    The lack of readability of the yellow "ed" certainly changes the direction of your article. Choose a nice contrast from the background color using complimentary colors from your website.  Also, try not to use too many colors. It's confusing to the reader's eye and the brain will actually refuse to read the message.  I stumbled onto the Pico Rivera Chamber of Commerce website while researching a project for a client. I had to take a screen capture to illustrate my point (See Photo on the right).  Pico Rivera is a great city and I'm sure their Chamber is very pro business, but if anyone knows someone on the board, I'd love to redesign their site.

    Rule# 3: Easy on the Attributes!

    If everything is bold, nothing is special. Be selective about what is bold, italicized and highlighted. Bookmark and Share
  • Resizing Photos for your YouCantrol Website

    As you may have experienced already, placing photos in your YouCantrol website is pretty easy, whether its in a text editor or for a photo gallery.  The challenge with using photos on the web is trying to get the best quality photo while maintaining the smallest file size possible. Not just for a fast load onto your screen, but to preserve precious storage space as well. I will try to convey how to achieve this in the simplest of terms without a lot of technical jargon.

    Let's start by addressing a popular myth; The higher the resolution, the better the photo will look.  This is false. Actually, the more you pay your photographer, the better it will look. Kidding aside, you do have to start with a good photo... in focus, nice balanced color, etc.  A high resolution photo (300 ppi - pixels per inch, or sometimes referred to as dpi- dots per inch) is required for printing on a printing press. Generally, most monitors display 72 pixels per inch (ppi) which is how we view websites. So using the high resolution photo on your computer is simply wasting space and probably annoying viewers as they patiently wait for the photo to draw on screen one line at a time.  

    Also, most of us own a digital camera these days. Although most cameras are taking photos at 72 ppi, the photo size may be something huge like 2048px x1365px.  At 72 ppi, that's roughly 28.5 inches by 19 inches! You'll need a movie screen-sized monitor to see it all at 100%.  In a YouCantrol photo gallery, the large image only needs to be 640 x 480 (landscape). A smaller photo for your Facebook profile may only need to be 150 x 100 ppi.  So you'll need to do some resizing before you upload the photo to your YouCantrol Image Manager.

    There are hundreds of software applications available to do this. Most PC's come standard with basic image management software that enables you to re-size and crop. The most popular is Adobe PhotoShop, but to simply resize a photo, most editors will work.  I found this free online version of PhotoShop that's pretty handy. And we all agree, FREE IS GOOD. It even has a button to "resize for a website".  I think Yahoo! has a free photo editor too. 

    Make sure you are in editing mode and plug in the pixel dimension you desire. You'll want to make sure you have a "constrained proportion" button checked so you don't widen your mother-in-law's face. Apparently they don't like that.   Now, save the photo with a different name than the original. If your editor gives you the option to select the QUALITY, try reducing it to 90%, 80% or 70%. As the quality percentage is lowered, the photo will look a little more blurry or grainy. Make it as low as you can but still looks acceptable to you. This will ensure a fast loading photo on your website.  Then you're ready to upload to reduced photo to your YouCantrol Image manager or photo gallery.

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    Written by: Justin Juknelis



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